Smarter Shopping in a Recession

By Connie Nguyen, Staff writer

There\’s no question about it – the country is in an economic recession – but tough economic times don\’t mean you have to give up fashion. Here are a few simple techniques to help you get the most out of your fashion dollars.

1. Have a game plan.

If you are like most teenagers, you’re probably prone to impulsive buying; after all, you absolutely need to have that new handbag in the window, despite the fact that you just bought a new one last week.

Luckily, this unnecessary spending can be easily avoided, and the first step in doing so is planning. Before heading out on your next shopping expedition think about how you want your wardrobe to look. Research a few of the latest trends if you have to. Once you have an idea in mind, you\’ll know what to look for and won\’t be swooned by whatever is in the display window.

2. Buy versatile pieces.

To get the most out of your money, try investing in versatile pieces that can be worn in more than one way, like a dress that can double as a skirt. Not only does versatile clothing give you more bang for your buck, but a piece of versatile clothing can create a whole week\’s worth of outfits.

Something else worth investing in is basics. Basics are plain with classic silhouettes that can easily be dressed either down or up with a few accessories. As the fundamental building blocks of fashion, basics are versatile enough to be integrated into your existing wardrobe and will stay chic throughout the seasons.

3. Buy less, but spend more.

At first, this may not make sense considering the state of the economy, but think about it. If you buy less but spend more on each item you buy, it will save you money in the long run. This is because of the cost per wear of higher end products is lower than that of their cheaper alternatives. For example, those designer jeans you were eyeing will be more cost effective than their cheap counterparts since they\’ll probably last longer and get more wear, making them worth every cent. Lesson learned? Less is more.

Follow these guidelines and you\’ll be on your way to a more fashion forward wardrobe with a little extra cash in your wallet.